Rethinking Artificial Intelligence creativity and ideation systems

The visual and media arts community faces a significant challenge from the rise of generative visual AI, which poses a threat to their livelihoods. The current prompt based generative AI (genAI) systems, such as Stable Diffusion, Midjourney, and DallE, are limited in their ability to provide sustainable financial opportunities for artists and designers, while also producing output that homogenizes unique cultural perspectives and styles. The importance of this topic lies in the cultural value that artists and designers bring to society, serving as a medium for expressing and preservingdiverse traditions, beliefs, and values. We discuss a new approach to genAIand revised technological direction, as the current trajectory of AI developmenthas the potential to displace human creators and devalue their skills.